Geseidl Consulting Group - first place in the ranking of companies

Geseidl Consulting Group Secures 1st Place Once Again in the Business Rankings and Proposes Concrete Strategies for Accelerating Digital Transformation in Accounting

We remain leaders in the accounting consultancy market and demonstrate that digital transformation is the key to success in the AI era

Ploiești, July 2025 – Geseidl Consulting Group has once again strengthened its market-leading position by securing first place in the business rankings. With over 20 years of experience in accounting consultancy, this achievement confirms our consistent digital transformation strategy and our innovative vision for the future of the accounting profession.

Pioneers in Digital Transformation Since 2003

We are proud to say we started our digitalization journey back in 2003, long before it became a necessity. “Digital mindset means much more than adopting technologies. It’s about organizational culture, continuous learning, and ongoing implementation without fear of failure,” says Robert Popa, our CEO.

Our innovation journey is marked by its consistency:

• 2003: Implemented CIEL with extensions and developed the first management software for production

• 2008: Created our first in-house written ERP system (Gestock)

• 2010: Enabled remote work – 10 years before the pandemic

• 2016: Installed dedicated servers and a full ERP system for accounting and payroll

• 2019: Developed a full cloud-based solution for HR and payroll

• 2022: Implemented RPA (Robotic Process Automation)

• 2024: Adopted extensive use of Generative AI

Strategic Investment in AI Research

We have dedicated a team of 4 specialists to continuous AI research: 2 specialists focused on RPA for reporting operations 2 specialists working on local LLMs and RAG (Retrieval-Augmented Generation) technology

This investment positions us at the forefront of innovation in the Romanian accounting sector.

“We use RPA for automating reporting operations and Generative AI for analysis, studies, and reviews. Technology enables us to deliver high-value-added services and focus on strategic advisory,” confirms our management team.

The Global Context and Romania’s Opportunity

Global Technological Progress

We are witnessing an unprecedented transformation in the global accounting industry. The Big 4 firms have invested over $9 billion in AI technologies, achieving impressive results:

• PwC Halo now analyzes full client transaction sets in real time, not just samples

• KPMG Clara uses AI for anomaly detection with advanced precision

• EY Document Intelligence processes thousands of contracts using NLP, cutting analysis time by 90%

• Deloitte Omnia automates the review of complex contracts

Romania’s Reality and Growth Potential

Romania is currently at a critical transition point. According to the DESI index, the country ranks last in the EU for digitalization, with only 27.7% of the population possessing digital skills, compared to the EU average of 55.6%. This represents an extraordinary opportunity for rapid growth.

“Global AI investments – USA: $178 billion, China: $9 billion, EU: €32.5 billion, Romania: €3.6 billion for the entire digitalization effort – show that we have enormous growth potential and that the time to act is now,” analyzes our team.

Our Development Strategy: The Pyramid Framework for Transforming the Profession

Our Constructive Proposal

We propose a four-level strategic framework to accelerate digital transformation in accounting. It’s simple and effective:

Level 1: Research and Development

• Partnerships between the Petroleum-Gas University of Ploiești and the private sector

• Collaborations with global tech providers (Microsoft, Google, SAP)

• Dedicated teams for applied AI research in accounting

Level 2: Trainers and Educators

• Mandatory AI skills certification for all trainers

• Modern teaching methodologies: micro-learning, gamification, virtual reality

• Continuously updated curricula to keep pace with technological evolution

Level 3: AI Specialists in Firms

• Gradual RPA implementation for reporting automation

• Integration of Generative AI for analysis and auditing

• Development of machine learning capabilities for anomaly detection

Level 4: End Users

• Allocation of 10% of working time to continuous learning

• Mandatory digital skills for all professionals

• An organizational culture that encourages experimentation and innovation

Concrete Measures to Accelerate Transformation

From CECCAR: We see the following actions as necessary:

• Integration of AI modules in all professional certifications

• Partnerships with global providers for free training

• Development of a national digital platform with continuously updated courses

• Grant programs for digitalization (inspired by the Polish model)

From Academia: We propose:

• Dedicated AI specializations in accounting and fintech

• AI laboratories for applied research

• Internships in digitized environments through partnerships with advanced firms

• Curricula aligned with the realities of rapid technological advancement

From Authorities: We support the need for:

• Allocating at least 1% of GDP to digitalization (compared to the current 0.3%)

• Increased tax deductions for AI investments

• Regional centers of excellence in AI and digitalization

• Incentives for university–industry collaboration

The Future of the Profession: From Billable Hours to Delivered Value

We define the future of accounting firms through completely new services:

• Predictive Accounting: Anticipation, not just reporting

• Continuous Audit: 24/7 monitoring

• Augmented Strategic Advisory: A blend of AI and human insight

• Automated Compliance: Instant updates on legislative changes

We’re witnessing a business model shift from billable hours to delivered value, with subscription models and success fees tied to client performance.

Our Message for the New Generation

“Don’t come to do what previous generations did. Come to build the future of the profession!” is our message to young people starting a career in accounting. “Enter the most dynamic profession in the digital economy. Instead of spending years on repetitive work, you’ll start directly as a strategic analyst and business advisor.”

An Extraordinary Opportunity for Young People

Research shows that although 59% of traditional tasks will be automated, this is the greatest opportunity in the profession’s history. Young professionals will begin directly with: • AI-assisted strategic analysis • Advanced financial modeling • Tech-augmented business consulting • Measurable impact on company success

Conclusions and Our Vision for the Future

“The profession is not disappearing – it is evolving. And we are all part of that evolution,” highlights our management team.

We demonstrate that with strategic vision and consistent implementation, Romanian firms can not only keep pace with global developments but also pioneer digital transformation.

Our success formula is: Digital Mindset + AI Tools + Innovative Culture = Augmented Strategic Advisor

By aligning efforts between CECCAR, universities, the private sector, and public authorities, Romania can turn its current disadvantage into a competitive advantage, quickly developing the skills needed for the digital economy.

Our Motto Remains the Same: “To become better and better, every day, in everything we do.” This means anticipating and shaping the future of the profession – not just waiting for it.

About Geseidl Consulting Group

Founded in 2003, Geseidl Consulting Group is an accounting consultancy and software development firm based in Ploiești, Romania. With over 20 years of experience, we serve clients from various sectors, offering comprehensive accounting, payroll, tax advisory, and ERP systems. We are known for our innovative approach and consistent implementation of cutting-edge technologies in our services.

Media Contact Geseidl Consulting Group Str. Ana Ipătescu, No. 20, Postal Code 100337, Ploiești, Prahova, Romania, Phone: +40244591897,  e-mail: office@geseidl.ro, website: www.geseidl.ro

We continue to prove that the future of accounting is not about replacing people with technology, but about augmenting human capabilities to deliver ever greater value. By proposing a comprehensive strategic framework, we strengthen our position as a visionary leader in the digital transformation of the accounting profession in Romania.